What a treat to check out the new Serena & Lily store on our beloved Sacramento Street in San Francisco yesterday!
Sacramento Street is a great “local” shopping district that I wrote about last year as a guest over at Confessions of a Design Geek. Serena & Lily’s first West Coast brick & mortar store is the perfect addition to this corner of the city where boutiques and cafes line the street.
The store will focus on clients who want to peek at products before making online purchases. They graciously welcome interior designers and their clients for a true design studio experience. With a plethora of innovative ways to display their colorful wallpapers, perfectly patterned prints and occasional furniture, the team truly seemed to think of it all. This includes a Living Room for designers to enjoy during client meetings which hosts an impressive gallery of rotating one-of-a-kind art you can pluck off the wall for your own home or for a client.
And, still true to their roots as a company founded in 2003 as a nursery furniture and bedding only venture… they had a sophisticated baby nursery on display, anchored by a new addition to their wallpaper pattern called Herringbone Wallpaper in Fog which I’m REALLY loving.
It’s always a pleasure working and spending time with “team” Serena & Lily. Special thanks to our host and friend, Lydia Cullen, for the gracious tour of the space.
A friend of mine, who also happens to have a terrific Public Relations firm in San Francisco was filling me in on one of her new clients. I immediately asked if I could interview the founder, Diana Vincent for a blog post about her recently launched High Camp Home. What started as a brick and mortar boutique and premier design firm in historical downtown Truckee, California, in the Tahoe area has stretched its wings into a fabulous e-commerce site. High Camp Home makes sprucing-up the ski cabin an incredibly easy task!
High Camp Home is cholk-full of all the chic rustic lifestyle essentials including furniture, lighting, accessories rugs and seasonal decor. My favorite detail over at High Camp Home is the local artists work available for purchase, making it easy to find the finishing touches for decorating with a relaxed, yet polished vibe.
With the leaves starting to fall and the wind blowing outside just about every item over at High Camp Home is on my “must have” list for fall and winter
A few of my absolute favorites…
We are so thrilled for the month of October Cecy J readers can get 15% off on all items, just enter the code RUSTICALLY at check out.
I hope you enjoy the interview with Diana Vincent and a peek at one of her Tahoe area interior design projects that is a true inspiration for comfortable beautiful living. Not to mention… her fantastic travel tips for your next visit to the Lake Tahoe area.
Happy fall + winter shopping and a huge thanks to High Camp Home
1.) What is your signature style?
My signature style is sophisticated rustic design. No bears or moose allowed! I love combining texture with natural materials to create space that is warm and inviting but rustic and rugged enough to withstand the active lifestyles of my clientele and the harsh climates that surrounds most of the homes we work with.
2.) The perfect carpet brand/ line for a Tahoe cabin to withstand snow & ski boots?
In reality, the perfect carpet is really WOOD as it is durable and wears well.
3.) Go to paint color/ brand?
For a white paint that is warm and works well in most settings, Pratt and Lambert Milk White.
4.) Favorite, product you have in stock right now?
As it is fall, I love pulling out the blankets and throws and currently our store is filled with some wonderful throws that are not too heavy but have fabulous texture and rope like tassels. The Europa throw in camel is my favorite, although our Halloween Ghosts are seen walking down the street with customers visiting our store everyday, this time of year!
5.) The perfect stocking stuffer for Mom?
Pairing the Chalet Stripe Scarf with the Decorated Hoop Earrings is a great combination. Throw on a pair of Uggs, cozy sweater and jeans with this scarf and earrings and you are good to go anywhere in Tahoe!
6.) You are based in the in Tahoe area. Give us the scoop…
Where should we….
True Old Tahoe Ski Ambience – Cottonwood
Great Menu – Stella
For families – Northstar; for great skiing Squaw/Alpine always wins
I love going off old fire roads and hidden spots but for easy to find snowshoeing the meadow up at Mount Rose is really pretty
During my quest for inspiration in Southern California last month, I ducked into a new hot spot restaurant in Venice called Feed. They were preparing for the lunch crowd but the restaurant immediately drew me in because of its glamorous vibe. Apparently, it’s also appropriately edgy and cool for the Venice kids.
One of my favorite design highlights was the table lamps on the bar counter which seemed to make the space intimate. I also loved their art. The well appointed doors were painted in a dreamy black and accessorized with beautiful hardware. Last but not least, the powder room was gorgeous as were the tile floors.